Twitter 101

This is a clear and easy-to-follow guide on all you need to know to set up and use a Twitter account. The guide is one of a series commissioned by South West Museums development programme especially for museum staff and volunteers.

Beginning with a sensible take on the perennial ‘personal or institutional account?’ question, the guide then takes you from initial sign-up to Twitter through topics including:

• Basic functionality (following/followers, hashtags, messages and more)
• Mentions, replies and who sees what
• Using Twitter ‘clients’ (services to help you manage your account)
• Searching Twitter
• Attracting followers and building engagement