Redesigning your website

This is a fascinating case study charting the steps that National Museum Wales took to redesign their website, written by their Digital Programmes manager, Graham Davies. It is an honest account of how, through using an evidence-led approach, an existing website that had grown cumbersome, difficult to navigate and confused could be redesigned to create a much improved offer for its audiences.

The article focuses on user-testing to look at how people land on, search and navigate a site, looking at what devices they are using and making sure text is accessible. It stresses the importance of highlighting what your visitors want to see and not what you want to tell them.